We know: your practice is unbelievably busy and you haven’t had time to think about the “face” of your social media—things like your Facebook cover photo, Google post default image, highlight reel cover images, etc.
But here’s the thing: Social media is primarily a visual medium. Keeping your images on these platforms “fresh” with high-quality photos is important to your practice brand. Believe it or not, good, current images can even help instill trust and a positive impression when pet owners are looking for a veterinarian or engaging with your practice online. Consider hiring a photographer and getting a bank of vibrant pictures of your practice and your staff in action, then change or rotate them often.
SEE EXAMPLES OF PRACTICES WHO DO IT RIGHT!DO THIS:
NOT THIS: