You’ve probably heard the words “Reporting” ” or “Insights”… but what do they actually mean, and how on earth do you make sense of them? Click here to demystify your Instagram analytics.
What are Instagram analytics?
Instagram analytics help you to understand the performance of your posts and account overall. It can help you figure out what is working, and what isn’t when it comes to your social.
By reviewing your insights, you can get useful feedback to help you improve your social media strategy!
Instagram Insights Basics
Instagram Insights shows you basic analytics about your account, which can help you analyze what content is connecting best with your community
How to view Insights on Instagram
If you already have a business profile set up, accessing your insights is pretty simple. Once you’ve opened the app, follow these steps:
1. Go to your profile by tapping your profile picture in the bottom-right corner.
2. Tap the menu icon in the upper-right corner.
3. Tap Insights at the top of the menu to the right of the graph icon.
You can now see insights and analytics about your Instagram account.
No matter what your Instagram goals are, you are sure to find value in better understanding your insights. Need more social media guidance? Ask your iVET360 Marketing Manager for free resources and our Social Media Library.