….well, it depends. Timing is everything, but generally speaking there isn’t just one best time to post. The platform you’re using, your content, and who exactly you want to reach all play a part in determining the optimal time to maximize engagement and reach. LEARN MORE ABOUT THE BEST POSTING TIMES
Learning Unleashed
Another Video Option: Get Reels
One of the most surprising findings from our most recent Veterinary Marketing Benchmark Report is just how popular Instagram is with veterinary practices (it’s fun, we get it!). Also fun? IG’s video app “Reels”, which makes it easy to get more followers and engagement on the app. Click the button below for some hacks and […]
Creating a Shareable Content Library
Creating a streamlined way for your team to share content is a real timesaver and makes it much easier on everyone who contributes to your hospital’s social media. If you’re not already using a trusted scheduling platform that stores content, here’s how to start a shareable content library: Create a sharable Dropbox or Google Drive […]
Learning Unleashed: How to Utilize Partnerships & Sponsorships
You work with other businesses on a daily basis—referring hospitals, vendors, neighboring shops and companies—and those relationships can be easily highlighted on Facebook to help you both. The Brand Collabs tab on Facebook allows you highlight who you work with. Some examples would be when you participate in a local event with other businesses, equipment […]
Learning Unleashed: How To Plan Your 2022 Editorial Content Calendar
Would you rather spend 30 minutes every single day creating content? Or about 3 hours a month? We know how busy your practices are, and let’s get real: 30 minutes every single day translates to 15 hours per month! But when you batch content, you can get a month’s worth of content planned much quicker. […]
Learning Unleashed: When And How To Shout Out Your Team On Social Media
For those of us who love words of affirmation, a simple gesture like a shout-out for a job well done, or a surprise social media post on their birthday, can allow your employees to feel valued. Because each person on your team may feel differently about this type of public posting, it’s important to ask […]
Learning Unleashed: How To Respond To Comments
Did you know that there are various actions you can take when your community comments on your social media content? It’s a great idea to respond to comments and questions or give a simple thumbs-up when folks have something nice to say! What’s even more important to address are unwanted comments, where misinformation or hateful […]
Learning Unleashed: How To Lean On Your Team As Content Contributors
You have heard that social media content is king, but you can never seem to have e time, which is why we at iVET360 want to get your team involved! Are you already sweating about how difficult it will be to convince your staff to create content? If you are planning on getting your team […]
Learning Unleashed: Increasing Pharmacy Sale On Social
Have you ever wondered if there was a way to increase pharmacy revenue through your social media? Well, there is! Your link in bio on Instagram can drive traffic, sales, and engagement for hospitals, and you could be missing out if you don’t use it accordingly. What Does Link In Bio Mean? Instagram gives the […]
Learning Unleashed: How To Read Your Insights & Analytics
You’ve probably heard the words “Reporting” ” or “Insights”… but what do they actually mean, and how on earth do you make sense of them? Click here to demystify your Instagram analytics. What are Instagram analytics? Instagram analytics help you to understand the performance of your posts and account overall. It can help you figure […]